Mimi Levin Lieber, Whose Focus Groups Shaped Postwar Marketing, Dies at 93
![](https://static01.nyt.com/images/2021/10/27/obituaries/27Lieber-04/27Lieber-04-mediumThreeByTwo440.jpg)
By BY CLAY RISEN from NYT Business https://ift.tt/2ZByfa2
via IFTTT Mimi Levin Lieber, Whose Focus Groups Shaped Postwar Marketing, Dies at 93 She helped Fortune 500 companies sell to women in the 1960s and ’70s, then became a stalwart promoter of early childhood literacy. BY CLAY RISEN https://ift.tt/2ZByfa2 https://ift.tt/3pXq4zg New York Times Business Deaths (Obituaries), Advertising and Marketing October 29, 2021 at 11:23PM
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